Neuvottelija.com

Episode 59 · 2021-01-22 · 48:18 · Original in Finnish

The Board as a Service | Ville Tolvanen | Negotiator 59

Originally published as “Hallitus palveluna eli BaaS | Ville Tolvanen | Neuvottelija 59”

Ville Tolvanen presents the Board as a Service (BaaS) model, in which the board becomes a value-adding service the owner orders rather than a traditional supervisory organ. At the heart of the discussion is the tension between reactive board work inherited from manufacturing-era management and forward-looking leadership grounded in near-real-time data. Tolvanen explains why many owners and CEOs regard the board as a worthless waste of time, and how the roles should be grouped like a Formula One team, where the owner takes the risk, the board builds tomorrow and the CEO drives the lap times. Sami Miettinen and Tolvanen also cover the narrow networks of family firms, the root causes of Finnish companies' reluctance to grow, the development of board platforms, and the role of executive search and diversity in assembling boards. The episode closes on how a younger professional can build a credible board portfolio when there are far more willing candidates than seats.

Guest: Ville Tolvanen · Host: Sami Miettinen

Watch and listen

Watch on YouTube JSON Markdown

Key moments

  1. 00:00 — The entrepreneur trusts nobody
  2. 01:07 — Introducing Ville Tolvanen
  3. 01:52 — A career in digitalisation and consulting
  4. 03:00 — Moving to Italy and the stone house in Piedmont
  5. 04:52 — Board work in a hybrid model and at a distance
  6. 06:48 — The platforms are still immature
  7. 07:56 — Board as a Service
  8. 09:36 — The Companies Act and the pursuit of profit
  9. 11:55 — Radiolinja's digital strategy from the year 2000
  10. 12:47 — The owner's glass ceiling and the board's role
  11. 13:38 — An ugly picture of what boards are worth
  12. 14:22 — Management doctrine from 20th-century manufacturing
  13. 15:30 — The car got smarter but the board did not
  14. 17:21 — The CEO gets the criticism far too late
  15. 19:01 — Special committees and board roles
  16. 21:10 — Injecting specialist expertise into the company's daily life
  17. 22:39 — The Formula One team analogy for owner and management roles
  18. 24:00 — Konecranes and Cargotec as examples
  19. 26:46 — Why Finnish companies are reluctant to grow
  20. 28:02 — Board professionalism as the number-one late-career wish
  21. 30:10 — Teams and Google as board platforms
  22. 33:22 — Management filters the information reaching the board
  23. 34:21 — Siilasmaa's paranoid optimist and Nokia
  24. 36:07 — InHunt and reinventing executive search
  25. 38:03 — The human investment advisor as the future
  26. 39:19 — How a young person gets into board work
  27. 41:10 — Special skills decide it, not CVs
  28. 43:18 — Motivation, substance, capability and commitment
  29. 44:30 — Diversity demands programmatic work
  30. 47:16 — Summary and closing

Summary

Ville Tolvanen presents the Board as a Service (BaaS) model, in which the board becomes a value-adding service the owner orders rather than a traditional supervisory organ. At the heart of the discussion is the tension between reactive board work inherited from manufacturing-era management and forward-looking leadership grounded in near-real-time data. Tolvanen explains why many owners and CEOs regard the board as a worthless waste of time, and how the roles should be grouped like a Formula One team, where the owner takes the risk, the board builds tomorrow and the CEO drives the lap times. Sami Miettinen and Tolvanen also cover the narrow networks of family firms, the root causes of Finnish companies’ reluctance to grow, the development of board platforms, and the role of executive search and diversity in assembling boards. The episode closes on how a younger professional can build a credible board portfolio when there are far more willing candidates than seats.

Chapters

Watch

The recording lives on the Neuvottelija channel: Hallitus palveluna eli BaaS | Ville Tolvanen | Neuvottelija 59. A Finnish edition of this episode is published at www.neuvottelija.fi.

People and topics

Guests: Ville Tolvanen

Topics: Leadership & Governance SaaS & Software

AI and agent resources


Source and content status

Provenance: Finnish source: Owner page created on 2026-08-30 from a MacWhisper Finnish transcription (486 cues, entity pass applied from the archived raw). Chapter timecodes are the publisher's own YouTube chapter list, verified cue by cue against the transcript, and the titles are translated from it. Subtitles are Finnish only; no English cue track shipped.. English subtitles: publisher-provided English cues, imported and quality-checked. QA coverage 100% (transcript timecoded). Original episode: neuvottelija.fi. Imported 2026-08-30 · last reviewed 2026-08-30. Passages the source audio left genuinely ambiguous are marked [unclear] rather than guessed.