{"title": "The value of media content, IPR and Disney | Timo Argillander | Negotiator 41", "titleOriginal": "Mediasisältöjen arvo, IPR ja Disney | Timo Argillander | Neuvottelija 41", "episodeNumber": "41", "guest": "Timo Argillander", "publishedAt": "2020-10-21", "duration": "36:24", "durationIso": "PT36M24S", "youtube": "https://www.youtube.com/watch?v=28zg7vxi6HE", "fiCanonical": "https://www.neuvottelija.fi/fi/episodes/47-neuvottelija-41-mediasisaltojen-arvo-ipr-ja-disney-timo-argi", "originalLanguage": "fi", "format": "full", "topics": ["investing_markets", "ma_exits"], "description": "IPR VC managing director Timo Argillander explains how a venture capital business is built on intangible rights — in practice film and television content. The premise is that manufacturing faces Asian price competition while intangible content cannot be copied the same way, so value can be created in Finland and sold worldwide. The episode covers Disney's strategy of buying rights while competitors bought distribution, portfolio logic for when you cannot trust your own taste, an off-balance-sheet debt instrument that avoids diluting the partner, and the pricing problem a small language area faces in the market streaming opened up.", "chapters": [{"t": "00:00", "title": "IPR VC and why intangible rights are an asset class", "seconds": 0}, {"t": "02:35", "title": "Why intangible content escapes price competition", "seconds": 155}, {"t": "05:06", "title": "Art versus entertainment: the Moomins, Disney and permanent narrative", "seconds": 306}, {"t": "07:36", "title": "Disney's strategy — buying rights while others bought distribution", "seconds": 456}, {"t": "10:09", "title": "The Yellow Snowman and Finnish content going abroad", "seconds": 609}, {"t": "12:41", "title": "Portfolio logic: we do not trust our own taste", "seconds": 761}, {"t": "15:11", "title": "Venture capital and the search for alternative assets", "seconds": 911}, {"t": "17:47", "title": "Key people, trust, and why this is a people business", "seconds": 1067}, {"t": "20:21", "title": "The media shift: mobile, video and the fate of books", "seconds": 1221}, {"t": "22:52", "title": "Platforms: YouTube, Spotify, TikTok, Twitch and AVOD", "seconds": 1372}, {"t": "25:23", "title": "The role of the public broadcaster", "seconds": 1523}, {"t": "27:55", "title": "International negotiation and a differentiated strategy", "seconds": 1675}, {"t": "30:27", "title": "Valuation: sales estimates, DCF and a Credit Suisse cautionary tale", "seconds": 1827}, {"t": "32:58", "title": "The sector as employer, and the small-language discount", "seconds": 1978}, {"t": "35:28", "title": "Tips for artists moving to digital channels", "seconds": 2128}], "sourceTranscriptType": "macwhisper_srt", "subtitleMethod": "none", "provenance": "Owner page assembled from the MacWhisper SRT transcript, YouTube metadata and the neuvottelija.fi episode record. Chapter timecodes are taken from the transcript; no caption files are published with this page.", "slug": "ep41-mediasisaltojen-arvo-ipr-ja-disney-timo-argillander", "guestsCanonical": ["Timo Argillander"], "guestPages": ["https://www.neuvottelija.com/podcast/guests/timo-argillander/"], "page": "https://www.neuvottelija.com/podcast/episodes/ep41-mediasisaltojen-arvo-ipr-ja-disney-timo-argillander/", "markdown": "https://www.neuvottelija.com/podcast/episodes/ep41-mediasisaltojen-arvo-ipr-ja-disney-timo-argillander/index.md", "captions": null, "transcript": null}