{"title": "Sanna Marin's Apology | Katleena Kortesuo and Ivan Puopolo | Negotiator 112", "titleOriginal": "Sanna Marinin anteeksipyyntö | Katleena Kortesuo Ivan Puopolo | Neuvottelija 112", "episodeNumber": "112", "guest": "Katleena Kortesuo, Ivan Puopolo", "publishedAt": "2021-12-15", "duration": "25:11", "durationIso": "PT25M11S", "youtube": "https://www.youtube.com/watch?v=pe-SUxELrbc", "fiCanonical": "https://www.neuvottelija.fi/fi/episodes/137-sanna-marinin-anteeksipyynto-katleena-kortesuo-ivan-puopolo", "originalLanguage": "fi", "format": "full", "topics": ["leadership_governance", "free_speech_society"], "description": "The communications trainer Katleena Kortesuo and Ivan Puopolo work out when an apology is called for and when it is a mistake. Kortesuo's rule is precise and runs through the whole episode: you apologise when you have offended your own audience, not when the offended party was never your customer. The Africa Star row is her example of the wrong situation and Telia's response to social media pressure an example of the right one. Applied to Sanna Marin's case the distinction produces two different conclusions. The episode also covers why a prime minister is under a magnifying glass of a different order, the Jäätteenmäki case as a question of procedural form, and Kulmuni and responsibility.", "chapters": [], "sourceTranscriptType": "none", "subtitleMethod": "none", "provenance": "Owner page assembled from YouTube metadata and the neuvottelija.fi episode record. The publisher published no chapter marks for this episode, so none are listed here. No transcript is published either — the channel has no English caption track for this episode and the Finnish one is YouTube's automatic track. The episode analyses the conduct of a serving prime minister and of named former ministers; both guests are commentators on the same side of Finnish politics and none of the people discussed is present. Recorded 15 December 2021.", "coreTheses": ["The test is whose audience was offended: an apology to people who were never your audience buys nothing and concedes the premise.", "Applied to the prime minister the rule gives two answers, because a head of government has more than one audience and they do not overlap.", "The Jäätteenmäki case is about procedural form rather than substance, which is why it resolved the way it did.", "A prime minister is subject to scrutiny of a different order, so communications advice calibrated for a company transfers badly."], "slug": "ep112-sanna-marinin-anteeksipyynto-kortesuo-puopolo", "guestsCanonical": ["Katleena Kortesuo", "Ivan Puopolo"], "guestPages": ["https://www.neuvottelija.com/podcast/guests/katleena-kortesuo/", "https://www.neuvottelija.com/podcast/guests/ivan-puopolo/"], "page": "https://www.neuvottelija.com/podcast/episodes/ep112-sanna-marinin-anteeksipyynto-kortesuo-puopolo/", "markdown": "https://www.neuvottelija.com/podcast/episodes/ep112-sanna-marinin-anteeksipyynto-kortesuo-puopolo/index.md", "captions": null, "transcript": null, "videoId": "pe-SUxELrbc", "dbId": null, "qaCoveragePct": 0.0, "qaSemanticVerdict": "metadata_only", "aiArticleEn": "https://www.neuvottelija.com/ai/ep112-sanna-marinin-anteeksipyynto-kortesuo-puopolo/", "aiArticleFi": "https://www.neuvottelija.fi/yhteiskunta/ep112-sanna-marinin-anteeksipyynto-kortesuo-puopolo/"}